RIDEGUIDE PROJECT PARTICIPANT AGREEMENT
Please kindly read and review the following agreement, agree and sign. Thank you.
Participating in this project and executing the associated agreement provides the participant with invaluable experiential learning opportunities. By engaging in a professional collaboration, the participant gains firsthand experience in navigating legal agreements, understanding intellectual property rights, and adhering to confidentiality obligations—skills essential for future academic and professional endeavors. This process mirrors real-world scenarios where such agreements are foundational to innovation, partnerships, and career development. It also instills a deeper appreciation for the structure and responsibility involved in protecting proprietary information and contributing to impactful projects in a professional setting.
RideGuide Peblink Project Participant Agreement and Proprietary Undertaking
BETWEEN:
The undersigned (“Participant”);
AND:
Peblink LLC. (“Facilitator”), a company registered under the laws of Delaware, USA;
AND:
RIDEGUIDE INC., the external organization or entity on whose behalf the project is being conducted (“Company”).
1. Purpose of the Agreement
The Company and the Participant have agreed that the Participant will take part in a project as generally set forth in Schedule A attached hereto (the “Project”). The Project will be conducted under the guidance and supervision of the Company, the Facilitator, and the Participant’s University (should the project be associated with a course, internship or degree program).
The Participant acknowledges that:
- They are not an employee of the Company, the Facilitator, or any other entity mentioned in this agreement.
- Participation in the Project is voluntary and does not entitle them to any form of compensation.
2. Definitions
- Confidential Information: Includes all proprietary and non-public information, whether technical, business, or otherwise, disclosed by the Company to the Participant or accessed during the Project. This includes, but is not limited to, trade secrets, business plans, financial data, designs, reports, algorithms, and other information designated as confidential.
- Intellectual Property Rights: Includes all copyrights, patents, trademarks, trade secrets, and other proprietary rights worldwide, whether registered or unregistered.
- Work Products: All materials, inventions, designs, or other deliverables created by the Participant during the Project or using the Company’s resources, Materials, or Confidential Information.
- Participant Background Technology: Intellectual property or skills that pre-existed the Project or were independently developed by the Participant without use of the Company’s Confidential Information or Materials.
3. Confidential Information
3.1 Obligations of Confidentiality
The Participant agrees to:
- Treat all Confidential Information with the utmost care, using at least the same degree of care used to protect their own confidential information.
- Use Confidential Information solely for the purposes of the Project and for the benefit of the Company.
- Not disclose any Confidential Information to third parties without prior written consent from the Company.
- Not disassemble, reverse engineer, or make unauthorized copies of Confidential Information.
3.2 Exceptions
The obligations of confidentiality do not apply to information that:
- Becomes public through no breach of this Agreement.
- Was known to the Participant prior to disclosure by the Company, as evidenced by written records.
- Is lawfully obtained from a third party without restrictions on disclosure.
3.3 Return of Confidential Information
Upon the Company’s request or the termination of this Agreement, the Participant must return or destroy all Confidential Information and materials embodying such information.
4. Ownership Rights
4.1 Ownership of Materials and Work Products
- All Work Products created during the Project, including notes, designs, inventions (whether patentable or not), and other intellectual property, shall be the sole property of the Company.
- Work Products are deemed “work made for hire.” To the extent they are not, the Participant assigns all rights to the Company.
4.2 Waivers
- The Participant waives any claim to royalties or compensation for Work Products, including rights under Section 134 of the Patents Law of 1967.
- The Participant agrees not to bring any claims regarding Work Products before the Committee for Compensation and Royalties.
4.3 Moral Rights
To the extent permitted by law, the Participant waives all moral rights to the Work Products and consents to any action by the Company that may otherwise infringe such rights.
4.4 Participant Background Technology
- Intellectual property pre-existing the Project or independently developed by the Participant shall remain the Participant’s property.
- If such technology is necessary for the use of the Work Products, the Participant grants the Company a perpetual, royalty-free license to use it.
5. No Compete
- The Participant agrees not to engage in any competing business, directly or indirectly, during the Project and for 12 months thereafter, without prior written consent from the Company.
- This includes consulting, employment, or other participation in projects with competitors.
6. Compliance with Laws and Policies
- The Participant agrees to:
- Adhere to all applicable laws and regulations during the Project.
- Follow all policies and guidelines provided by the Company and Facilitator.
7. No Liability
- The Facilitator’s role is limited to connecting the Participant and the Company and providing logistical and educational support.
- The Participant releases the Company and Facilitator from any claims, liabilities, or damages arising from their participation in the Project.
8. Termination
- This Agreement may be terminated by the Company at any time upon written notice if the Participant breaches its terms or fails to meet Project requirements.
- Termination does not affect the Company’s rights to Confidential Information, Work Products, or other provisions outlined in this Agreement.
9. Injunctive Relief
The Participant acknowledges that a breach of confidentiality or intellectual property obligations may cause irreparable harm to the Company. The Company shall be entitled to seek injunctive relief without the need to post a bond.
10. Governing Law
This Agreement shall be governed by and construed in accordance with the laws of the State the Company is registered in.
11. Entire Agreement
This Agreement constitutes the entire understanding between the parties and supersedes any prior agreements related to the Project.
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SCHEDULE A
Driving Engagement: Converting YouTube Viewers into RideGuide App Users
Sponsoring Company:
RideGuide – Revolutionizing how drivers interact with their vehicles through personalized video content and app engagement.
Project Objective:
This 8-week university student competition challenges interdisciplinary teams to design a strategic marketing roadmap that converts RideGuide’s 700,000+ YouTube viewers into active app users. Students will also target key growth areas: increasing female user adoption and expanding RideGuide’s international presence.
Project Scope:
Student teams, guided by RideGuide mentors, will:
- Conduct audience and competitive analysis
- Build full-funnel marketing strategies
- Design content and messaging frameworks
- Propose partnership and influencer engagement plans
- Deliver a final presentation with data-informed, actionable strategies
Key Objectives:
- Convert YouTube viewers into RideGuide app users -> funnel to early registration/interest CTA
- Increase engagement from female and international audiences
- Leverage data analytics to refine targeting
- Develop a scalable, multi-platform marketing funnel
- Present a final implementation-ready proposal to RideGuide leadership
- Increase subscribers > 1,000
Integrated Project Process
Registration Phase (Pre-Week 1)
- Students and stakeholders complete participation forms. Universities receive confirmation of enrollment.
Ongoing Support (Weeks 1–8)
- Weekly team check-ins with mentors
- Submission of progress reports
- Ongoing feedback from RideGuide and Peblink facilitators
Midpoint Review (Week 4)
- Submission of interim deliverables
- Self-Assessment Survey #2
- Adjustments based on mentor feedback
Project Wrap-Up (Week 8)
- Final strategy presentation
- Submission of all deliverables
- Self-Assessment Survey #3
- Final reflections and debrief
Final Deliverables
- YouTube Viewer Conversion Strategy
- Demographic Expansion Plan (female & international growth)
- Content & Messaging Framework
- Influencer & Partnership Engagement Plan
- Comprehensive Final Pitch Deck & Implementation Roadmap
Expected Outcomes for RideGuide
- Increased conversion of YouTube viewers into app users
- Stronger engagement from female and international audiences
- Actionable growth strategies supported by analytics
- Identification of top student talent for future recruitment
Benefits for Stakeholders
For Students
- Hands-on digital marketing and business experience
- Collaboration with a real startup and seasoned mentors
- Portfolio-ready deliverables and case study work
- Resume building and potential implementation of winning ideas
For University Professors & Administrators
- Real-world learning integration and assessment data
- University-industry collaboration
- Structured project output for reporting and accreditation
For RideGuide (Sponsoring Company)
- Access to innovative strategies from emerging talent
- Structured proposals for product engagement and market expansion
- Talent pipeline for internships and hiring
Conclusion
This 8-week challenge provides RideGuide with actionable strategies to convert YouTube viewers into app users and expand its global reach. For students, it offers hands-on experience solving real business problems, direct mentorship, and the chance to present their work to company leadership—building skills and portfolios that stand out.